I want to make comfort cool.
I love minimal, I hate boring.
I design original product : both familiar and fresh.
I love when sport tech meets fashion.
I share my responsible design process.
I want to learn forever.
I am a French design consultant based in London with over 15 years’ experience designing and developing footwear and accessories worldwide.
After working in-house for brands like Nike and Puma, I created SOLENE ROURE design studio in 2011. Starting with Louis Vuitton and Chalayan as my first clients. I now consult with a wide range of premium and luxury brands which are listed below.
From 2017 to 2019, I was the artistic director for Hogan (TOD's), overseeing product creation and showing at Milan Fashion week.
Since 2014, I’ve been a partner and design director of Primury. A contemporary, conscious unisex footwear brand stocked in stores such as Dover Street Market, Goodhood and Matches Fashion.
I’m also a contributor for ConceptKicks.com and co-founder of FreshMakers, a platform promoting diversity and positive change for the makers in the creative industries.
Are you ready to create amazing product with me ?
